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Smartphones & The Importance of Retail Stores

We're in middle of a smartphone boom. Dozens of new devices are coming to the market,...

Meet Angry Birds the Next Big Entertainment Franchise (Video)

I hear birds squawking in my sleep. I see green pigs dance in front of my eyes. Like...

Ping, Facebook Break Up: It Happened Last Night

At one time, Apple and Facebook were best friends forever. It was rumored that Facebook...

Why Ping Is the Future of Social Commerce

Apple today introduced Ping, a music social network that is part of iTunes software....

Impressive New Feature Makes Gmail’s Inbox Smarter

Google today is launching a new feature (in beta) for its popular Gmail service --...

AutoCAD Returns to Mac, Debuts on iPad

Autodesk, the software company behind 3D design and engineering software, AutoCAD...

Long Slogans Are Absolutely, Positively More Effective Than Short Ones

In spite of the success of long-form slogans, the marketing industry seems fixated...

What You Missed on Mad Men

In Victorian fiction there were marriage plots that were all about getting the heroine...

Kimberly-Clark Wants to Save the Planet -- One Flush at a Time

BATAVIA, Ohio (AdAge.com) -- In an unusual green-themed promotion backed by national...

Toyota to Push Safety in Upcoming Ad Blitz

LOS ANGELES (AdAge.com) -- Its image still bruised by driver complaints about unintended...

GMs Ewanick: Sell the Brands, Not the Deals

DETROIT (AdAge.com) -- Joel Ewanick is rebuilding a marketing staff at General Motors...

Vanity Fair Crowns Zuck Silicon Caesar

ADOTAS – Hail Caesar and his Silicon Valley kingdom. Vanity Fair has taken...

Video Site TopTVBytes Accused of Fraud

ADOTAS – Video advertising is a fast-growing field, so of course it’s...

Critical Websites as Public Utilities, Part 2

ADOTAS – If we accept that society has the right to have a say in how utilities...

What’s So Creepy About Retargeting?

ADOTAS – A recent article in The New York Times recently established retargeting...

Facebook Tests New Stalking Solution

ADOTAS – Why do I have The Police’s “Every Breath You Take”...

Marchex Mines Calls for Analytics

ADOTAS – I met Brent Turner, executive vice president of call advertising products...